Geoff Kauffman, CEO of the American Red Cross (North Central Region), weighs in on the current state of ACOs in this podcast. Dr. Alan Pitt of St. Joseph's Hospital and Medical Center in Phoenix shares his physician's point of view. Check it out here. Related Articles: CRM in an ACO World: Hospital Marketing’s New Tools […]
How can hospitals and doctors "get the word out" in a tasteful, cost-effective manner? In this audio interview, Chris Boyer of INOVA HEALTH SYSTEM shares insider secrets about how his wellness program Fitfor50 broke through clutter to create both awareness and revenue for his organization. Listen to our hospital marketing podcast here. Related Articles: 10 […]
Report from the Future: Marketing Lessons from Massachusetts' Reform Experience In our continuing series of podcasts from #SHSMD11 in Phoenix, Healthcare Success Founding Partner Stewart Gandolf spoke with Alan Macdonald of South Shore Hospital (South Weymouth, MA). Alan provides an insightful look ahead in a presentation titled Report from the Future: Marketing Lessons from Massachusetts' […]
Marketing and PR Professionals Uniting for Winning Results Healthcare Success Director of Client Services Jamie Roney talked with Phyllis Marino of MetroHealth System (Cleveland, OH) as another in this series of podcasts, Tweets and posts direct from #SHSMD11 in Phoenix. In the presentation titled Marketing and PR Professionals Uniting for Winning Results, Phyllis presents a […]
Successful Strategies for Online Patient Research and Engagement Healthcare Success Founding Partner Stewart Gandolf leads the HSS contingent attending SHSMD CONNECTIONS 2011, providing VIP podcasts, Tweets and blog post coverage direct from #SHSMD11 in Phoenix. For our first SHSMD interview, Stewart spoke with Alan Shoebridge of Providence Health & Services of Portland, OR. His topic […]
