SHSMD 2011 Direct: Rose Glenn and Elizabeth Schnell of Henry Ford Health System

Hot Topics from SHSMD 2011

Rose Glenn and Elizabeth Schnell of Henry Ford Health System in Detroit spoke with Healthcare Success Director of Client Services Jamie Roney…live from the Society for Healthcare Strategy & Market Development meeting in Phoenix.

Mergers, acquisitions, developing an accountable care organization, or transitioning to a more centralized structure in a multihospital system…it’s all about relationships. They talk about their presentation, Acquisitions and Consolidation: Structure, Culture, and Strategy to Make It Work, and the critical success factors necessary. They talk about the dynamic Q&A session about the specifics and importance of bringing together several business units in order to create a shared vision.

FOLLOW US: See other SHSMD interviews here and via Twitter @hcsuccess, @stewartgandolf, @lonniehirsch and @hospitalsuccess. (Hashtags are #shsmd11, #shsmd, #hcmktg and #mgma.)

Stewart Gandolf

Chief Executive Officer & Creative Director at Healthcare Success

Over the years Stewart has personally marketed and consulted for over 1,457 healthcare clients, ranging from private practices to multi-billion dollar corporations. Additionally, he has marketed a variety of America’s leading companies, including Citicorp, J. Walter Thompson, Grubb & Ellis, Bally Total Fitness, Wells Fargo and Chase Manhattan. Stewart co-founded our company, and today acts as Chief Executive Officer and Creative Director. He is also a frequent author and speaker on the topic of healthcare marketing. His personal accomplishments are supported by a loving wife and two beautiful daughters.

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