Telehealth: Providers Have More Options Than Ever Before [PODCAST]

Last Updated on June 19, 2019 by Stewart Gandolf

doctor providing telehealth services through laptop

Telehealth has been around for well over a century, but the last few years have brought a major shift in the meaning of the term. Now thanks to new technologies, HIPAA-compliant programs and apps, and forward-thinking companies like Spruce, providers have more options for utilizing telehealth than ever before. In fact, your organization can benefit […]

Killing Cats Leads to Rats: How Healthcare Can Avoid Unintended Consequences [PODCAST]

Last Updated on June 19, 2019 by Stewart Gandolf

Recently, I had the opportunity to see Richard Franzi, author of Killing Cats Leads to Rats, speak about his book. Essentially, the topic is the unintended consequences of our decisions. And in terms of healthcare, there are unintended consequences all over the place. You can learn strategies to avoid unintended consequences in healthcare organizations from […]

[Podcast] Experiential Marketing: An Exciting Time for Healthcare

Last Updated on December 17, 2018 by Stewart Gandolf

For today’s podcast, I sat down with a marketing colleague, Aaron Gaeir, CEO and owner of Grandesign. He’s doing some impressive things in the world of experiential marketing—a subspecialty of marketing that really only a few agencies can do (and do well). We talk about Gaeir’s definition of experiential marketing, look at some of Grandesign’s […]

[Podcast] Engage at Warp Speed With New Healthcare Technologies

Last Updated on June 5, 2019 by Stewart Gandolf

Ed Bennett has long been a thought leader in healthcare social media and marketing. The founder of MarTech.Health, a new kind of vendor directory built for healthcare marketing professionals, he’s always been on the cutting-edge of healthcare technologies, so I was excited to talk to him about the recent session he facilitated at the 2018 […]

[PODCAST] 2019 Omnibus Study Results: Female Healthcare Consumers

Last Updated on December 5, 2018 by Stewart Gandolf

The patient is going away and the consumer is here to stay. We’ve seen and discussed this trend for years, and today, we have the chance to see how this shift to consumerism affects various demographics—and women in particular. This week on our podcast, I’m talking with Rob Klein, founder and CEO of Klein & […]

[Podcast] Engaging a Healthcare Audience with Video Streaming

Last Updated on June 5, 2019 by Carolyn Lange

video camera streaming healthcare meeting

Penn Medicine Princeton Health considers community wellness an important part of its mission. And one of the most successful ways it has engaged with its audience is streaming video. In fact, over the past two years, after a shift in their video strategy, the health system has seen a 37% increase in video views. Healthcare […]

The Patient-Centric Philosophy That’s Transforming One Health System

Last Updated on June 5, 2019 by Stewart Gandolf

doctor incorporating patient centric care in the office with patient

From time to time, I get the opportunity to interview leaders in healthcare from various viewpoints. Recently, I had fun speaking with my old friend Michael Boblitz about his role in shaping the strategic healthcare marketing plan of his organization in two big ways: A philosophy of focusing on a few things at a time, […]

The State of Healthcare Marketing Research: Reaching and Winning New Patients

Last Updated on May 30, 2019 by Stewart Gandolf

[Healthcare Success Industry Leadership Podcast] In this installment of our continuing educational series, Healthcare Success CEO Stewart Gandolf talks with Rob Klein, founder and CEO of healthcare marketing research firm Klein & Partners. From large hospitals and medical group to individual practices, the marketing research step is a vital foundation to achieving campaign success and business […]

Creating Patient-Centered Design for the Medical Space [Podcast]

Last Updated on June 4, 2019 by Stewart Gandolf

[Healthcare Success Podcast Series] This is Stewart Gandolf. As you know we like to provide our audience with interesting podcast topics and new perspectives about the things we teach everyday. Our guest today is Cheryl Janis, principal designer and owner of Cheryl Janis Designs. Today, we’re talking about podcast is about interior design that benefits […]

Mayo Clinic Social Media Network: Shared Content and the Warm Arizona Sun [Podcast]

Last Updated on June 5, 2019 by Stewart Gandolf

[Healthcare Success Leadership Podcast] In this installment of our continuing educational series, Healthcare Success CEO Stewart Gandolf, [@StewartGandolf ] talks with Lee Aase, [@LeeAase], Director of the Mayo Clinic Social Media Network. #MCSMN The seventh Mayo Clinic Social Media Network Annual Conference will be held at the Mayo Clinic Scottsdale campus, December 11-12, 2017. In today’s podcast, […]

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