How should your marketing strategies shift given consumer attitudinal changes in response to the COVID-19 pandemic? What does the data say?
Find out by joining my friend and “researcher extraordinaire,” Rob Klein, and me as we dig into his “Wave II” omnibus study, originally presented in May 2020.
Join us to discover:
- What do patients want now?
- How to address consumer fears and desires, now and in the future
- Why this is an ideal time to build on the goodwill you have built thus far
- Why “COVID speed” healthcare and marketing is our new normal – and we’ll never go back
- What role will various access options (telemedicine, outpatient clinics, urgent care) play in our new healthcare delivery system?