Reach A Larger Audience with Social Media Advertising
Social media advertising keeps your name at the top of a prospective patient’s mind.
With more than half the American population seeking healthcare information online, social media is increasingly influencing the choices health consumers make. While organic social media posting is a great way to engage with local fans of your organization, a complete digital marketing plan includes paid social media strategies to increase brand awareness and, most importantly, patient calls.
Healthcare Success can help you develop a social media program for your hospital, healthcare practice or institution that respects HIPAA guidelines and lets you engage effectively with prospective patients and clients.
Develop the ultimate social media strategy
Every Healthcare Success social media campaign begins with a strategy that is aligned to the business’ objectives and overall marketing program. Many programs fail by focusing on tools and channels without serving — or even being based on — your specific goals. By setting and pursuing clear objectives, we’re able to both create an effective, sustainable strategy and measure its success.
The tactics we recommend will depend on who your audience is, where they spend their time online and what concerns they need to have addressed. Our paid social media strategies are based on research and data. You’ll bring increased awareness from a local audience who may be searching for your services or have already recently visited your website.
Work with Healthcare Success for a complete digital marketing strategy
Our digital strategies help you target the increasing majority of people on social media (yes, even seniors!). This includes all of today’s biggest platforms:
But the best strategy includes complete marketing management by a team that specializes in healthcare. Healthcare Success helps you to craft cross-channel campaigns that are consistently branded across Google, Bing, your website, print ads, commercials, and much more. Give us a call today to learn more about social media advertising or our complete marketing management.
Call (800) 656-0907 to find out more.