Illinois Dermatology Institute Rebranding by Healthcare Success

Illinois Dermatology Institute (IDI) needed to refresh and clarify its brand identity and communications to reach new customers and better convey its leading-edge approach to skincare and dermatology treatments.
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An established leader in its field, maintaining IDI’s brand equity with its patients and community was crucial. We created an evolved symbol paired with an improved type treatment to support a new brand architecture to accommodate its multiple locations.
The web design for IDI focuses on intuitive navigation, engaging visual elements, and informative content, ensuring a seamless and educational online experience for patients and visitors.
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IDI’s vibrant paid social ads bring color, imagery, and messaging together to stand out in the crowded feeds. A constant evolution to accommodate new trends and possibilities – we continue to push the IDI visual systems across platforms and technologies.

Landing Pages

Healthcare Succeess developed individual doctor and location-specific landing pages to accommodate targeted social and advertising campaigns — dramatically increasing trackable patient conversions.
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