By Stewart Gandolf
Chief Executive Officer
Sleep Medicine Marketing Finds an Ally in the Spa Industry; Promoting Sleep Health Education
Day spas seem to be evolving. Once a pure “pampering palace,” some locations are increasingly embracing holistic wellness themes, including sleep health issues. It’s a growing opportunity for sleep medicine marketing—both physician practices and hospital programs—to get involved and reach a wellness-minded target audience.
Educational and therapeutic programs appear to vary at individual spa locations, from simply relaxation options to in-depth educational courses offering spa services, natural treatment options, and presentations by local sleep medicine and sleep center authorities (provided by nearby community hospital or physician group specialty practice.)
There’s more about Sleep Medicine Marketing at the Healthcare Success website.