By Stewart Gandolf
Chief Executive Officer
A Chicago medical spa and wellness center that emphasizes integrative health sponsored a one-day retreat earlier this month titled: Fertility Boot Camp: Whip your EGGS into Shape! It’s an idea that may be of interest for reproductive endocrinology marketing.
The objective, according to the Tiffani Kim Institute, was for women to learn “how to nurture yourself, calm your mind, open your heart, and awaken the mother within.” And “to learn what you need to do to optimize your reproductive capacity to conceive, and carry to term.”
The holistic event included Q&A time with a reproductive endocrinologist, as well as information about acupuncture, nutrition, proper exercises for fertility, mind/body, and spirituality of conception. Throughout the day, participants were also informed about meditation, yoga, dance, cooking demos and mind/body/spiritual connection exercises—all with the intent of optimizing fertility, health and wellness.
Integrative health, wellness, and holistic approaches to women’s health matters have worked well for many professions and specialties, and this concept applies naturally to reproductive endocrinology marketing.