We structure engagements to match how sophisticated healthcare organizations actually buy: clear scope, transparent fees, and no surprises.
Most of our clients work with us on a combination of strategic projects (for example, new brand or website) and ongoing programs (for example, SEO, paid media, or physician liaison support). In all cases, we define the scope up front, outline what’s included, and agree on clear success metrics before we begin.
We do use minimum commitment periods for certain programs, because it takes time to plan, launch, optimize, and measure real results. That said, we’re not interested in “trapping” clients in bad fits. If things aren’t working as expected, we’d rather address that early, adjust the program, or part as adults than drag anyone through a painful contract.