How to Drive New Patients to Your Practice Website Tomorrow [Part Two]

Should there be any question about the importance (and the immediacy) of the internet as a dental marketing tool, just ponder the sheer number of online searches: about eight billion — yes, with a b — searches per month. So the real question is: How can my local dental practice Web site capture well-qualified prospective […]

Your Patients are Looking for You on the Web. Are You There Yet?

By Michelle Boyles, Managing Editor (This article was adapted from Optometric Management, though the Internet marketing principles apply to all healthcare practitioners.) A recent Harris Interactive poll shows that 80% of consumers today research health information online. But with the wealth of information out there, how do you drive patients to your Web site? And […]

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– Jonathan Calure, MD

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