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Topics: Video Content

Rollout a Winning Video Content Strategy with No Budget [Podcast]

January 18, 2018Last Updated on by Peter Do
Photo of Keith Whitworth

[SHSMD17 Speaker Podcast Series] Healthcare Success Marketing Strategist Peter Do talks with Keith Whitworth, Director of Marketing at the University of Arkansas for Medical Sciences. This podcast will preview Keith’s presentation at the 2017 SHSMD marketing conference titled: Rollout a Winning Video Content Strategy with No Budget. Everyone—patients, audience, search engines, and leadership—loves good video […]

Tagged acquisition vs retention distribution channels Keth Whitworth University of Arkansas for Medical Sciences video content video production viewer statistics

36 Uses for Video: Magnify Your Healthcare Marketing Big Time

November 13, 2014Last Updated on by Stewart Gandolf
figure making marketing video

The Internet is video-rich. By some estimates, half of all the traffic online is in video format. And, healthcare marketing is increasingly embracing video as a means to effectively and efficiently tell its story. At nearly every point along the medical delivery continuum, hospitals, service lines and doctors’ offices can take advantage of the proliferation […]

Tagged doctor marketing hospital marketing video content video series

Even More Tips for Building a Branded YouTube Channel

May 5, 2014Last Updated on by Stewart Gandolf
youtube logo

[Second of two parts.] If you missed the first of this two-part article, click through here to: Creating an Unstoppable YouTube Channel. The good news is that the cost for creating a branded YouTube Channel is next to free. For the most part, all that’s required is an investment of time to build and maintain […]

Tagged healthcare social media internet marketing video content video sharing youtube channel
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