Does SEO Really Matter for Healthcare?

It’s a buzzword you hear any time you talk to someone about visibility for your business’s website. Have you thought about your SEO?  SEO stands for search engine optimization, and it’s a practice that’s changed drastically over the years. But the purpose remains the same: the term describes the art and science of getting your […]

The Ultimate Guide to Healthcare SEO: 3 Techniques Your Website Needs

A successful hospital, practice, or healthcare organization website facilitates patient communication and helps you win more of the patients you want. But this means little if patients can’t find your website online. To get on page 1 of an online search, you’ll want a strong website, but an even stronger healthcare SEO strategy. SEO stands […]

5 Things Doctors Get Wrong about Search Engine Rankings

You’ve got a decent website. Now, you just need people to find it. Search engine optimization (SEO) is all about changing the content, performance, and user experience of your website in order for it to appear higher in the search engines (such as Google and Bing). This is more important for hospitals and medical practices […]

All the Benefits of Healthcare SEO (and One Thing It Won’t Do)

Marketing your hospital or practice means learning some complex terms and sorting through a lot of jargon. You may have heard that, in healthcare, SEO can help you increase your search engine rankings. But what does that really mean for your bottom line? Will you see new patients? And is it worth the effort? Related: SEO […]

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