4 Ways to Tell if Your Physician Liaison is Right—or Wrong—for the Job May 30, 2019Last Updated on by Stewart Gandolf We don’t want to step on anyone’s toes with this post. But marketing savvy doctors and skilled physician liaison people will agree about these common and costly mistakes. Nothing personal here—but we discover this business blunder all too often. There’s about a million dollars in revenue on the line with a practice representative or physician […]
– Jonathan Calure, MD