Google—perhaps the most valuable brand in the world—recently announced a corporate restructuring with the holding company name of Alphabet. The new structure, strategy and operating details are complex and widely reported in business media and on Google’s own site. But a corporate powerhouse like Google-now-Alphabet will, according to many observers, have a major influence in […]
Topics: reinventing Healthcare
Convenience: The Frightening Undercurrent of Healthcare Competition
“You nailed it,” one doctor wrote. “Healthcare is changing and CONVENIENCE is just one of the operative concepts for future consumers of healthcare.” In our recent post about what’s really behind the CVS tobacco announcement, we raised a flag about increasing competition as CVS/Caremark and other national retailers are clearly committed to reinventing themselves as […]