Tag: organization representative

Hiring a Healthcare Practice or Organization Rep

July 21, 2014Last Updated on by Stewart Gandolf

Hospitals want to constantly build rapport with their referring physicians. And, if you are a specialist (medical, physical therapy or dental), chances are you are heavily dependent upon referrals from other doctors. If you are currently looking to win more of those professional referrals, experience shows that one of the most productive and successful marketing […]

Lessons Learned: The Worst Physician Marketing Debacle Ever

August 8, 2013Last Updated on by Stewart Gandolf
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By Stewart Gandolf I recently asked our team to share some of the worst medical marketing mistakes they’ve ever witnessed out “in the field.” As a word of caution, the incident I am about to share is so egregious that my team was divided as to whether we should publish it, or bury it forever. […]

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