Topics: Online Review Sites

Physician Ratings Sites: Love, Hate, But Never Ignore

March 22, 2018Last Updated on by Kathy Roy Gaughran
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All too often, the love-hate attitude about online physician rating sites comes down to a strong desire by doctors to simply ignore them. Related: 9 Essential Steps to Improve Doctor Ratings Online After all, doctors are too busy to attend to the largely imperfect and unreliable noise and chatter of patient comments. Even the “positive” […]

Hospitals Suddenly Discover the Need for Reputation Management

June 4, 2019Last Updated on by Stewart Gandolf
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Within the healthcare industry, reputation management is not new. But when the venerable Washington Post has something to say about hospitals and health systems, people in American’s capital and throughout the nation tend to take notice. An insightful Post Health & Science section article reports on “a new and urgent effort by hospitals and health […]

10 Commandments of Online Reputation Management for Physicians [Part One]

March 18, 2020Last Updated on by Stewart Gandolf
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[First of an article in two parts.] Across the board, medical reputation management is an ever-present ingredient in healthcare marketing. Informed and empowered consumer/patients do their homework, researching symptoms, medical conditions and hospitals. From branding to public relations (and everything in between), a physician’s reputation is a key component and influence factor. And as many […]

Online Patient Reviews: Power, Influence and Muscle to Grow Even Bigger

December 17, 2013Last Updated on by Stewart Gandolf
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If you thought that online patient review sites were important, you’d be right. But new survey data reveals their muscle has tons of potential to grow. Unlike a few years ago, the research power of the Internet has transformed many patients into informed and empowered consumers. Looking for online information is often the first step […]

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