A regular and pragmatic medical marketing self-examination can be revealing, positive, negative and ultimately, extremely valuable in keeping your healthcare marketing plan operating at peak performance. Here’s how to approach each of the seven classic fundamentals.
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Topics: new Patients
7 Strategies for Maximum-Effective Office Signs
How to make your on-premise practice sign recruit new patients One of the best long-term marketing tools for any consumer-direct practice is, unfortunately, often neglected or under-utilized. It’s easy to overlook the powerful effectiveness of an on-premise sign. And far and away, it can be the best Return-On-Investment (ROI) for your location. The main reason? […]
Phone Skills Can Make or Break Your Healthcare Business
“If you can get our phones to ring more often, we’ll be happy campers!” It would be very hard to estimate how many times we’ve heard that request in our combined 30 years of healthcare marketing experience. Hundreds of times would be a conservative guess. “Get people to call us and we can take it […]
