When everyone is working diligently to attract new patients and new business, it’s extremely frustrating to uncover a “crappy old website” that’s turning people away. (And wasting money, too.) Sophisticated Internet marketing tools reveal a big “hole in the bucket;” the lost opportunity is real and downright painful. That’s exactly what happened recently when we […]
Topics: lost Opportunity
Why I Hate Calling a Doctor’s Office
At the risk of sounding like a minor rant…here’s a quick story with an important marketing lesson. I HATE calling doctors’ offices. I suspect that a lot of people feel the same way. Please let me know if you can relate to my brief-but-irritating experience. The other day I discovered that I needed a new […]