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Topics: Interactive Technology

Birthing Babies: When Healthcare and Streaming Technology Collide

April 3, 2015Last Updated on by Steven Jacobs
woman holding baby in hospital bed

Is this a healthcare or hospital promotional idea here that you can use? Techno-Baby Example One: Somewhere between human-interest “blessed event” and worldwide “product promotion,” Samsung scored worldwide publicity for its Gear VR (virtual reality) headset, with headlines like: World’s first live-streamed, virtual reality birth and Father attends birth of his son from 4,000 km […]

Tagged hospital marketing and PR interactive technology medical practice public relations streaming video virtual reality

Nation’s First Healthcare “Genius Bar” Engages Ochsner Patients with Technology

June 7, 2019Last Updated on by Stewart Gandolf
tablet device image

[SHSMD14 Podcast Series] Healthcare Success’ Kylie Ladd chats with Elizabeth Joint, the new marketing manager at Ochsner Health System (Louisiana). They spoke during the 2014 SHSMD Connections event in San Diego. Ochsner Health System, southeast Louisiana’s largest non-profit, academic, multi-specialty, healthcare delivery system, is also one of the nation’s “most wired” organizations. A unique “O […]

Tagged interactive technology O Bar Ochsner patient engagement SHSMD14
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