Tag: compelling video and images

4 Essentials for Creating Compelling Marketing Videos

June 6, 2019Last Updated on by Peter Do
wood shack door with sign that reads "gone viral"

For several consecutive years, all of us have heard the same prediction: “This is the year of the video!” We don’t know the exact moment of launch, but compelling video is now a powerful marketing tool for hospitals, medical groups and professional practitioners. And the performance stats and results are stronger each year. Let’s credit […]

9 Ways to Leverage Visual Storytelling Today (and the Future)

July 1, 2019Last Updated on by Stewart Gandolf
colorful eye graphic image

Your brain “reads” images faster than words alone. And for hospital and healthcare storytelling, it’s a powerful way to communicate compelling and more memorable ideas in branding, marketing and advertising. Show before you tell. As you and I spin through the blaze of thousands of marketing messages that assault our brains each day, the ones […]

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