Topics: Clinical Trials

Is COVID the Rx for the Pharmaceutical Industry’s Reputation?

September 4, 2020Last Updated on by Darlene Dobry
Darlene Dobry

By Darlene Dobry: Pharmaceutical Strategies As the COVID-19 pandemic continues to bring the world’s economies, healthcare systems, and communities to their knees, the Pharma industry appears to be the shining hope to help us return to a new normal. Could the industry’s response to this global public health crisis be the Rx for its tarnished […]

Overcoming Clinical Trial Marketing Challenges: Patient Recruitment and Retention

July 9, 2020Last Updated on by Stewart Gandolf
pill bottle spilling out pills

Sadly, clinical trial studies are often stalled before they begin. One of the fundamental challenges faced by hospitals, medical practices and healthcare research organizations that are engaged in clinical trials is the recruitment and retention of volunteer participants. In the study of the safety and efficacy of new medical drugs and devices, the solutions to […]

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