Tag: benefit laden content

How to Create a Compelling Landing Page That Converts

June 3, 2019Last Updated on by Stewart Gandolf
paper drawing and words reading "Landing Page"

The concept of “If you build it, they will come,” doesn’t always work in business. There are no “set-and-forget” benefits from just posting a website. And simply being the good (the best, maybe even great) healthcare provider in town is no assurance that consumers will know it and lineup at the office door. Worse, we’ve seen a […]

13 Success Tips of an Email Marketing Ninja

June 5, 2019Last Updated on by Peter Do
potato sack with arrows in red target drawn on bag

Most communications professionals agree that email marketing is a major money-earning hammer in their marketing toolbox. The often-quoted ratio says that every dollar invested in email marketing can generate an average return of nearly $40. That’s a decent target, but some reports have an even higher ROI. Email marketing checklist… But beware. Triple-digit returns aren’t […]

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