AAOE: Building a Physician Referral Network

AAOE logo We frequently address professional audiences around the nation, and this month is no exception. HSS Founding Partner Stewart Gandolf will speak at the 2012 American Association of Orthopaedic Executives (AAOE) Annual Conference in New Orleans.

Calendar Note: Stewart’s presentation, Importance of Marketing in Building a Physician Referral Network, will be on Tuesday, May 22nd, beginning at 10:15 AM.

For many medical specialties and practices, the professional-to-professional referral pipeline is vital to profitable operations, and the foundation of a successful marketing program. We’re often called on to share our healthcare marketing experience and insight about building—or in some cases, rebuilding—a physician referral network in the face of aggressive competition.

We’ve also published several articles in our marketing newsletter and blog. The 3 Cs for Winning Professional-to-Professional Referrals (among others) is here in our free instructional library.

As healthcare marketing thought leaders, Stewart and Lonnie are often in demand to speak to professional society meetings, doctor conferences, hospital, private practice and physician groups, healthcare executive, marketing gatherings, as well as Fortune 500 companies. (Read more about booking us to speak about healthcare marketing on this page.)

The American Association of Orthopaedic Executives is dedicated to providing education and resources to orthopaedic practice executives and their staff members. The AAOE is recognized for its educational excellence in practice management. The 2012 AAOE meeting [May 20-22; Hilton New Orleans Riverside] is the organization’s 43rd Annual Conference.

About Stewart Gandolf, MBA

Stewart Gandolf Over many years, Healthcare Success Founding Partner Stewart Gandolf has personally marketed and consulted for over 1,457 healthcare clients, ranging from private practices to multi-billion dollar corporations, and his speaking credits include dozens of associations and corporations.

In addition, Stewart has worked with a variety of America’s leading companies, including Henry Schein, Invisalign, CareCredit, Citicorp, J. Walter Thompson, Grubb & Ellis, Bally Total Fitness and Chase Manhattan. He is also a frequent author for leading publications on the topic of healthcare marketing, and spends countless hours on continuing education to ultimately benefit our clients.

Additional biographical information is available on this page. And you’ll find a list of suggestions regarding healthcare marketing and medical advertising speaking topics here.

Stewart Gandolf
Chief Executive Officer at Healthcare Success
Stewart Gandolf, MBA, is Chief Executive Officer of Healthcare Success, one of the nation's leading healthcare and digital marketing agencies. Over the past 20 years, Stewart has marketed and consulted for over 1,000 healthcare clients, ranging from practices and hospitals to multi-billion dollar corporations. A frequent speaker, Stewart has shared his expertise at over 200 venues nationwide. As an author and expert resource, Stewart has also written for many leading industry publications, including the 21,000 subscriber Healthcare Success Insight blog. Stewart also co-authored, "Cash-Pay Healthcare: Start, Grow & Perfect Your Cash-Pay Healthcare Business." Stewart began his career with leading advertising agencies, including J. Walter Thompson, where he marketed Fortune 500 clients such as Wells Fargo and Bally's Total Fitness.

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