Author: Simona Ramos

Simona Ramos, Associate Creative Director — A talented art director with years of experience, Simona helps to create unique and compelling design campaigns for Healthcare Success. For over 19 years, she has worked in association with Stewart Gandolf, and has served over 1,500 clients in the healthcare field alone. In addition to her expertise in healthcare marketing, she has also worked as a Senior Art Director for a major casino as well as an Internet search engine company. Simona began her career with a Bachelor’s Degree in Fine Arts with an emphasis in design.

8 More Creative Director Secrets For a Fantastic Photo Shoot

June 3, 2019Last Updated on by Simona Ramos
camera on desk and man on computer

Recently I returned from a client photo shoot and drafted this list of helpful creative director secrets to help you produce professional and effective results. It’s about details because the camera sees it all. Every photo shoot—from a big screen major motion picture, to images for your hospital or office—deserves careful attention. It’s fun to […]

16 Creative Director Secrets: How to Do a Great Photo Shoot

June 4, 2019Last Updated on by Simona Ramos
photo studio and green lights

The march of technology has put a camera in everyone’s pocket. We’re OK with that, but an iPhone camera does not make everyone a professional photographer. In fact, a do-it-yourself approach to a major business photo shoot can waste time, effort and valuable resources. Investing in quality photography can produce professional results in producing a website […]

The Feelings that Colors Convey in Your Marketing Message

June 6, 2019Last Updated on by Simona Ramos

A few years ago, the giant Pittsburgh-based health care system, UPMC, reinvented their public face, unveiling the logo, tag and color, UPMC: Life Changing Medicine. It’s the branding centerpiece to unify “its clinical, insurance and international and commercial services activities with one consistent message.” The healthcare branding challenge was considerable…and so was the budget. The […]

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